Your website is your storefront, so it makes sense to give it some love and attention.
Gone are the days of leaflets and business cards. Customers today are looking to snappy websites that beautifully display the information they want, look great on mobile and display what they are looking for with minimal effort.
That’s where we come in.
We’ll design your website to reflect the best of your brand and ensure that it’s responsive to whatever kind of device your potential customers are using.
General content for the site (this may vary from business to business)
Solid call to action attracting email subscribers from which a slow burn relationship will be formed.
We suggest new team photos and action shots of people working.
These are great and far better than stock photos which unfortunately litters your industry.
Listing clients are great, testimonials are better but giving it some context in a case study is considerably better.
A range of case studies will serve you for years to come.
This should be split up into the primary reasons people buy your services, with labeled headers to match. Doing this means people can relate your headers to solutions to their problems in a fast and effective manner.
CALL TO ACTION
We’ll strategically place a contact form at the bottom of each page that makes sense.
How do you work? What’s required of your clients? It’s worth detailing your process in advance.
It’s worth giving an indication of your pricing. This will typically reduce the number of inquiries but increase the quality a huge amount.
In this day and age, it’s vital to give away content and advice in advance in order to “win people over” that you’re the right company for the job. Frequently asked questions from the kinds of clients you want more of is a great place to start when thinking about what content to produce.
27% of the internet is run on WordPress
This means, should you ever decide to move on from us at any point in the future you can take your website with you and there’s a 90% chance that any competent web developer will be able to help you.
We’re here to help, but…
On the chance that it’s late on a Sunday night and you’re making website edits and get stuck with something and we’re not around, you can just Google your problem.
Here’s an example:
Let’s search Google for something very specific: “How to wrap text around my text in WordPress“
AS you can see, there are step-by-step guides
There is so much support and help available for WordPress. It can be fiddly at times, but on the whole, it’s the best in the world at what it does. Many have tried to copy its simplicity and nothing has come close.
This is why we recommend it and why we fully believe it’s the best platform from which to build websites – certainly for small business.
Relax, you’re never really stuck with WordPress!
Process & Timescales
Step 1 Design interview
We need to get to the bottom of who you are, what you stand for and who you stand beside.
Only then can we begin to create a design that portrays the value you offer in a way that resonates with the people who matter: the people you want to do business with.
Step 2 Design presentation
Three new design concepts will be designed. Naturally there will be a common theme but we try to think outside the box and come up with something that isn’t obvious. These is often where the best ideas come from.
We’ll go through these options and decide which direction to take and any adjustments.
Step 3 Website content
Now we have your design locked-in, we can begin to construct the website. Our copywriter will be in touch with you to help put your ideas down through the “voice” of your new brand.
Any photos will need to be gathered at this stage.
Step 4 Website build
Using everything we’ve gathered, your website is built. Once it’s done, we’ll present it to you and go through the details in accordance with the objectives originally set.
Any amends are made at this stage.
Step 5 Launch
The launch process is a carefully considered one. We need to ensure email addresses don’t go down, the site doesn’t have any downtime, any old links are re-directed to the new pages and several other things.
This is something we’ve done hundreds of times before.
We operate to a checklist which we’ve curated over the years and it’s not failed us once.
We always launch late on a Friday night to give us the best chance of getting any issues ironed out.
You can sleep easy knowing we’ll be on-call over your launch weekend to ensure everything goes according to plan.
In total, it will take us between 1 – 3 weeks to get your website live.
We’re ready to go, are you…?
Have a Question?